Honda Awarded Prestigious Polk Automotive Loyalty Distinction

Are you the proud owner of a new Honda vehicle in the Gardena area who's been a loyal customer of the Japanese automaker? At DCH Honda, we're proud of the lineup of models we offer here at 15541 South Western Ave. Gardena, CA 90249, and are also happy to report that two Honda autos received prestigious Polk Automotive Loyalty Awards, proving that those people out there who own a Honda often keep coming back for more.


Statistical organizations and automakers both collect and analyze data like lease transactions, state registrations and consumer records to come up with an equation about manufacturer loyalty. This data itself-raw and unfiltered-is interpreted by Polk and produces the basis for the awards.


Director of Polk's Loyalty Management Practice Brad Smith says, "Honda's wins this year are a great example of their commitment to owner loyalty. Retaining customers in a competitive marketplace is extremely challenging and Honda's product offerings, combined with their customer engagement strategies have resulted in high rates of repurchase loyalty."1


The perennially popular Honda Civic and capable and stylish Honda Civic were the vehicles found toboth have particularly high rates of customer retention.


Are you interested in learning more about any of the new or used Honda vehicles in our inventory here at 15541 South Western Ave. Gardena, CA 90249? We've got a great staff on hand that will gladly walk you through our available Honda loan or lease options to have you on the road to owning one of your own.


Source:1http://www.hondanews.com/channels/corporate-headlines/releases/honda-captures-polk-automotive-loyalty-awards

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